Blue Egg Design Inc. is the independent studio of Rich Martucci — a brand designer with 29 years of experience building and evolving visual identities.
Built on disciplined, design-led partnerships, Blue Egg works with business owners ready to grow.
A robin’s egg represents a new beginning — simple, intentional, unmistakable in its color. In today’s advertising landscape — louder, faster, and algorithm-driven — distinct clarity is rare. What once worked no longer holds the same power.
Strip away the unnecessary, and what remains is sharper, stronger, and impossible to ignore.
Real growth begins with the decision to begin again.
Fresh Creative. Daily.
The work is personal.
Before any engagement begins, Rich meets personally with every prospective client — in person whenever possible — because brands are not logos. They are extensions of the people behind them.
Understanding the founder — their values, instincts, and ambition — is where clarity begins. Initial concepts are often presented before any formal commitment is made. Trust is earned through the work.
Rich works directly with founders and leadership teams to build brands from the inside out — logos, identity systems, websites, social content, and campaign creative — ensuring every detail supports perception and growth. Media buying is executed through long-standing, trusted partners.